Mission, Vision & Goals
The mission and vision statement and goals of the Cherokee County Tourism Development Authority are to promote tourism and travel in order to develop and enhance the quality of life for citizens of Cherokee County. Cherokee County is the gateway to the Smoky mountains; known for its beautiful valleys, mountains, lakes and rivers, where multi-generational visitors will experience outdoor adventures, enjoy great food, local arts and crafts, Native American culture, and Cherokee County heritage with a great desire to return as a vacation destination. Our overall goal is to attract more visitors to Cherokee County for overnight stays and to increase occupancy tax revenues.